GLOBAL GROWTH

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Friday, November 20, 2015

RE-POST

GLOBAL GROWTH

436 MEDIA Inc. Blog

I spent some quality time with Chris Anderson this weekend.The TED Talk was titled “ How Web Videos in powers Global innovation”. The talk proved that the need to express ideas and converse over thousands of miles is a necessary activity in our current society. The technology is available and included with smartphones, iPad, lap top computers and desktop systems; I am talking about web video recording.

Entertainment is at our fingertips we can reach out to the World and express our selves. It does not take much effort to share a personal video with the online community. Music, dance, art, science, stories or just a conversation about a new idea is just great to share with an audience that is growing daily by the thousands.

Chris Anderson discusses how the smallest events in a person’s life can uplift a whole community with just a short video. It is as if we are all teachers of the World using video as the classroom. Innovation is moving the world to interact together with video. It brings tears to my eyes to watch people expressing themselves from remote parts of our World where life is quite different from where I reside. It is extremely important to pay close attention to the video revolution.

I was so inspired by Chris Anderson that I watched a TED Talk with Bobby McFerrin. I have to admit that I have to step up my game plan and get with this global video entertainment revolution before I get left out of the loop. The video platform is a gateway to growing an audience in entertainment. Giving a video to the global community is free. It took a TED Talk to get my attention. I cannot over look the possibilities that are being presented at this very moment in my mind. Online web video entertainment is here to stay. Publishing media with todays technology.

436 MEDIA Inc.

CLEARING RIGHTS

Posted on

Friday, November 20, 2015

CLEARING RIGHTS



436 MEDIA Inc Blog

While contemplating the future of entertainment I discovered that the local Indy Film producer needs to network with the local Indy Music producer in order to stream line the licensing process. This can be done with the assistance of a local publisher who understands intellectual property . This can also be achieved by networking with an open mind and understanding that working together as a team will help to achieve the creative goals of both artistic innovators. So,what is the publishers Job?

The publisher’s job is to over see the smooth transition of licensing rights between the film company and the music producer.The publisher must clear the music rights before the composition is excepted for logging. This means that the person who created the music/lyrics, will receive proper credit for the title if it is used in the film.

It is also the publisher’s job to explain the licensing process to all parties involved with the project. Of course this process can get tangled with information that is quit boring to the novice. However, the rules must be followed in order to keep infringement under control.

436 MEDIA Inc.

A&R Executive Searching for the Next Hot Artist With a Hit Mix Tape

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It was Saturday October 26th,2013 I got a lead on a Talent Showcasebeing held in Central Florida. I got excited packed up the laptop grabbed my hunting cap,jumped into my black pickup. Heading west on  Hwy.50 destination Wendy’s parking lot on Hwy 436. It is an open air jam which turned out to be a jamming live concert with eleven talented Artist looking for a hard earned break. Well I represented Mac Audio and I was met with a warm welcome. This is a major step in building my artist network.

 

The first person I met turned out to be the person who posted the lead on a community board. RJ and J.Hilton of SAY It AUDIO  pulled this massive event together in Wendy’s parking lot. I was granted full access and I used my time wisely. After the sound check I spoke with an Artist/writer know as

 SNAP  GANG . This hard working Artist has a smooth voice,natural lyrics great personality and is a marketable brand in Hip Hop. He is willing to keep working hard because it is a labor of love. Between sets I spent some quality time with DJ David THE MASTER,He turned the set out with samples from his own recorded mixes and pleased the audience. Next Marcel Tega . 

A star studded smooth Rap/Hip Hop/Writer who is a Film student he performed. His laid Back approach matches is cool lyrics and original sound. A band walked up and said they would like to perform. These guys are seniors in high school, EDEN they picked up the instruments, played three songs and rocked the lot.

They were just passing by heading up the street to a night club to gig.Sounds like a movie pitch, I was impressed,Yes they will be back every two weeks to support the production. I paid close attention to the House Band

To my surprise they did not know each other. This trio just started jamming , they stayed and backed up who ever needed a rhythm section. They jelled together like a family. Dillon A solo folk /Punk rocker with hard core lyrics stepped to the mic and plowed through six tracks which I must admit, he is on track for full production development. There were three spoken word acts which held the attention of the audience between acts which were noted in my log. A rocker from UCF pulled up jumped out of his car with two other members ,Shane, Chris, and female drummer jumped on the set and blazed through six tracks taken from their CD which hits the market in December 2013. Alexx Castro is a talented musician/ producer who played three instruments and performed this original tracks to perfection, this artist loves his work. The Artist Purple Kloud  stood out with his acoustic punk rock/rap style, his lyrics are dynamic and fresh. His personal appearance is  electric and industry ready. A DJ from the south pacific islands of Hawaii performed a great old school mix.

 

It was a great performance, all of the Artists and stage crew worked hard and well together. It was a pleasure to scout for Mac Audio and come back with the gold. Lastly I have to give thanks to RJ and his partner for working with ED Mac Audio A&R Exec. to make this project a success and we will be working together to present a full mix tape including all of the Raw talent in the near future, this is a business effort.

 

What is the Publisher’s Job in todays Indy Film / Indy Music market?

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The publisher’s job is to over see the smooth transition of licensing rights between the film company and the music producer.The publisher must clear the music rights before the composition is excepted for logging. This means that the person who created the music/lyrics, will receive proper credit for the title if it is used in the film. It is also the publisher’s job to explain  the licensing process to all parties involved with the project.

Indy Film Production Joins with Indy Music Production

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While contemplating the future of entertainment I discovered that the local Indy Film producer needs to network with the local Indy Music producer in order to stream line the licensing process . This can be done with assistance of a local publisher who understands intellectual property . This can also be achieved by networking with an open mind  and understanding that we must work together in order to achieve our creative and artistic goals.