Entertainment Business

How To Hire a Modern Data Miner

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Let’s jump right in, hiring and interviewing takes on many forms with various philosophies in play, Tim Graettinger has developed a philosophy based on the needs of an outdated headhunter, reviewing an outdated HR manual.  Perhaps, if today’s headhunters would consider today’s date, this is the digital age where a mobile philosophy focused on, who can use the tools of data mining, just might establish a positive interviewing process which gets better results. The past hiring structure is interfering with today’s high tech business needs.

On the other hand, to effectively communicate expectations and build confidence, there must be a mutual dependence between HR and the candidate. It would be more productive to open an interview with a real-life business requirements question, which challenges the candidate to create a data model, provided that there is a laptop loaded with RStudio, RapidMiner, KNIME, Microsoft BI and Excel on hand. To generate synergy, the excited candidate is given a time limit to produce the result by clustering data loaded from a csv file. There is no need for a stiff, shake down, criminal investigation, masquerading as an interview to find the right person for the job. Therefore, if the candidate can produce a result within the immediate laptop, data mining environment, then, that is all the proof which is needed for HR to make a hiring decision. Today’s industries are performance based, so the data mining interview must rely on hands-on performance criteria to meet the needs of employers.

From the article, it has been found that it is inconceivable to believe that a Graduate student, fresh out of college today, without any real world, data mining, project experience, will be chosen to interview by a Fortune 500 company for a data mining position. This power packed article reinforces the urgent need for all data mining prospects to develop hands on skills, using algorithms quickly as possible, if planning to compete in the data mining arena. Enterprises need people who can use open source data mining tools to cluster data, now! The information presented in the article, has turned a future problem into an opportunity.

Greater challenges are on the horizon, now is the time to master RStudio, RapidMiner, KNIME, Microsoft BI, Excel, and gain access to the online repositories for job security. Opportunity is waiting for the person who can see the light, digging through the dark tech tunnel, while running with a backpack full of the latest data mining tools towards success. Generally speaking, the personality of the data miner is of course, a major factor. The positive attitude, backed by confidence, will prevail!

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INVESTING In BUSINESS INTELLIGENCE

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Business intelligence is a field that is highly important for organizations across all industries. Over the past thirty days I had the opportunity to embark on an intense course of study with positive results. Let’s get started, although technology is transforming business activities, business intelligence technology is causing great consternation with the top level executives, reporting from the business community. I have discovered that, business intelligence platforms must be evaluated by looking at the positive and negative aspects before making the decision to invest in a solution.

It is a major requirement for each champion, within the organization, to be responsible for conducting a SWOT analysis to determine the Strengths, Weakness, Opportunities and Threat for each BI vendor. This step is necessary, because there is no one-size-fits-all tool available on the market. The business intelligence tool user is responsible for locating the appropriate platform which produces a positive cash flow for the company. The objective is to locate, through a selection process, the proper tool for the BI project. Generally speaking, failure to integrate business requirements into the selection process can result in project failure.

Although the there are many business intelligence platforms available, the success of BI depends to a considerable extent on the data available in the organization. Indeed, data quality is considered to be the most important technical factor. Therefore, the information contained in reports from a BI solution is directly related to the available data which is provided by the enterprise. Furthermore, the organization’s data, including the data being provided by the transactional systems, and the data that resides in the data warehouse, should be of the highest quality. In effort to clearly point out the need for clean data, an organization should consider several aspects of data quality, including: relevance, accuracy, consistency, and or course, whether the organization has the data.

With all things considered, the buyer should know the capabilities of the solution being provided by the vendor. Such as, the information delivery in the form of reporting, dashboards, Ad Hoc Query, and Microsoft Office integration. The platform of choice should include: BI infrastructure integration, metadata management, development tools, workflow and collaboration capability, and support for the business process, execution language. On the other hand, the solution would be useless without analysis capability, in the form of OLAP, visualizations, predictive modeling, data mining, and scorecard presentation. The overall concern for the enterprise, is to find a vendor with the perfect solution which produces a high ROI.

In conclusion, it has been found that the best practice is to follow the Kimball University guidelines, and the Gartner Magic Quadrant before investing time and resources in a vendor. But, who will rate the champion who is going to lead the project to success? The enterprise executive must choose the leader of the project with great care, because the champion is responsible for ensuring the success of the BI project. Till next time, keep your KPI’s in mind and invest intelligently.

 

ED MAC AUDIO, 436 MEDIA INC.

ENTERPRISE DATA MANAGEMENT

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To start, it is practical for the business owner to be educated in new developments surrounding Enterprise Data Management (EDM). I spent the past month researching EDM in part with the online education environment.  Enterprise Data Management is the soul of modern business development in the digital age.

In effort to share what I discovered, let’s begin with my adventure into world of Big Data. Enterprise refers to the business process as one activity, for instance Live Nation Entertainment has a business process which includes activities from Ticketmaster, Live Nation Concerts, Front Line Management Group, and Live Nation Network.  The source data from all the business activities must be collected, extracted, transformed, and loaded before the data can be usable for running reports or analysis. Although the business process varies for company to company, Enterprise Data Management is a necessary solution in today’s business environment.

During my intensive research, I discovered that the Data Management process must control and manage data with the assistance of technology support systems. Generally speaking, The ETL development starts out with the high-level plan, which is independent of any specific technology approach, (Kimball Group).  The Data Warehouse Toolkit by Ralph Kimball, and Margy Ross is recommended for further reading.  I discovered that there are many types of projects where having a well- defined approach to managing data is the key to success. For instance deciding what to put in the fact table. The ETL process for fact table incremental processing differs from the load, and doesn’t need to be fully automated. However, the facts must be entered after the business process has been decided.

Never the less, the ETL architecture must have the capability to implement slowly changing dimension (SCD) logic, (Kimball). The Kimball technical system architecture separates the data and processes comprising the DW/BI system into the backroom (extract), transformation and load (ETL) environment and the front room presentation area, with metadata processed throughout the operation. The metadata is all the information that defines and describes the structure, operation, and contents of the DW/BI system (Kimball).

As previously mentioned, Enterprise Data Management is a major concern for all business enterprises. Building a comprehensive strategy to maintain the DW/BI Lifecycle was conceived by the Kimball Group in the mid-1980s. “Regardless of your organization’s specific DW/BI objectives, we believe an overarching team goal should be business acceptance of the DW/BI deliverables to support the business’ decision making” (Kimball).  Today’s Big Data is arriving from a multitude of sources. The company must invest resources and time in order to take advantage of the business opportunities which are waiting to be discovered with BI tools for analysis.   

Business Intelligence

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03/23/2017

Business Intelligence

 

Introduction to business intelligence

To start, I would like to explain the purpose of today’s blog post. Over the past thirty days I have embarked on the path to discovering the role of BI technologies in contemporary organizations. I have discovered that today’s business environment is populated with increasingly complicated decisions. This blog post will examine how the decision process is assisted by utilizing BI technology.

My intention is to reach the business intelligence community as well as the business professional. We will discuss BI solutions, data, organizational memory, CRM, knowledge management (KM) and other concepts which led to quick business reflexes.

In effort to understand the business intelligence process, I would like to describe the process for discovering knowledge in big data. Data, information, and knowledge must be processed through data management. This BI process is known as a decision support system.  It has been discovered that there are two technologies which comprise the organization’s data. A data warehouse, which is a logical repository for data, and Data mining refers to the process of discovering patterns from the data stored in the data warehouse. Decision support systems are directly related to the organization’s decision making process. When an organization discovers the unstructured data that exist within in its knowledge base, the firm discovers a data gold mine for developing better customer relationships. Therefore, business intelligence is associated with knowledge management, data warehousing. Data mining, and (DDS) decision support systems are important to a firm’s ability to compete in today’s business environment.

 

BI impact improves operational performance, customer service, and helps with the identification of new opportunities. Of course, there are obstacles, many firms experience technology obstacles and organizational obstacles (Sabherwal, 2007).

To help improve business intelligence there are technologies such as, web mining, radio frequency identification, enterprise resource planning, online analytical processing, visualization tools, digital dashboards, balanced scorecards, DDS, and knowledge management.  Products are available and supplied from mega vendors who customize BI solutions to meet the financial needs of the company. The solutions provide users with presentation, insight creation, information integration, and organizational memory. These four products are customized and are essential to a company’s business intelligence capabilities.  The leading BI vendors are IBM, SAP, Oracle, and Microsoft providing global business intelligence solutions.

Business intelligence will continue to have a massive impact on the business community. Software will be developed and solutions will continue to evolve. The subject of BI deserves continued research as the competition within the business environment expands and evolves.

I would like to thank my reader’s for being a part of this blog. You may look forward to reviewing more chapters being added in future post.

EMM

436 MEDIA Inc. 2017

What is the Publisher’s Job in todays Indy Film / Indy Music market?

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The publisher’s job is to over see the smooth transition of licensing rights between the film company and the music producer.The publisher must clear the music rights before the composition is excepted for logging. This means that the person who created the music/lyrics, will receive proper credit for the title if it is used in the film. It is also the publisher’s job to explain  the licensing process to all parties involved with the project.

Indy Film Production Joins with Indy Music Production

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While contemplating the future of entertainment I discovered that the local Indy Film producer needs to network with the local Indy Music producer in order to stream line the licensing process . This can be done with assistance of a local publisher who understands intellectual property . This can also be achieved by networking with an open mind  and understanding that we must work together in order to achieve our creative and artistic goals.